5 May, 2025
by The 7th edition of the International Conference on Marketing and Technologies (ICMarkTech’25), taking place from 27th to 29th November 2025 at the Faculty of Economics, University of Valencia, proudly announces a selection of Special Sessions designed to deepen exploration into cutting-edge themes at the intersection of marketing and emerging technologies.
These sessions offer a focused platform for academics, researchers, and practitioners to exchange ideas, present recent developments, and foster interdisciplinary dialogue.
🔍 Confirmed Special Sessions
- VI WDMB 2025 – 6th Special Session on Digital Marketing and Branding
Dedicated to studies on innovative digital strategies, brand identity, and consumer experiences in online environments. - VI BMASmartC 2025 – 5th Special Session on Business Models and Applications for Smart Cities
Invites contributions on smart city development through marketing strategies, business models, and technological applications. - III MLAPM 2025 – 2nd Special Session on Machine Learning and Artificial Intelligence Applied to Marketing
Explores how AI and machine learning are reshaping marketing practices, decision-making, and customer engagement. - II SSBIDSSSC 2025 – 2nd Special Session on Business Intelligence and Data Science for Sustainable Supply Chains
Focuses on the integration of BI and data science to enhance the sustainability and efficiency of supply chains.
📝 Submissions and Participation
Researchers are encouraged to submit papers through the official ICMarkTech submission platform by 05st September 2025. All papers will be subject to rigorous double-blind peer review, and selected contributions will be included in the conference proceedings.
Each special session is led by an expert organising committee and offers a valuable opportunity to publish and collaborate within highly relevant thematic areas.
🔗 For further details and submission guidelines, please visit: www.icmarktech.com/special-sessions
💡 Don’t miss the opportunity to be part of ICMarkTech’25 — where innovation, academia, and industry converge to shape the future of marketing and technology.
