The Organizing Committee of ICMarkTech 2026 – International Conference on Marketing and Technologies is pleased to announce Professor Dabić as a Keynote Speaker for this edition.
Internationally recognized as one of the most influential scholars in the field of Economics and Business, Professor Dabić is ranked among the top 2% of scientists worldwide, according to the Stanford University ranking, and is one of the most cited researchers in Central and Eastern Europe. She currently holds full professorship positions at the University of Dubrovnik (Croatia) and the University of Ljubljana School of Economics and Business (Slovenia).
With an outstanding academic trajectory, she has authored over 270 publications indexed in Scopus and Web of Science, the majority published in top-tier (Q1) journals, and holds prestigious editorial roles, including Editor-in-Chief of Technology in Society (Elsevier).
Her keynote address is expected to bring an innovative and interdisciplinary perspective on the evolving relationship between marketing, technology, and innovation, representing one of the highlights of the conference.
ICMarkTech 2026 will take place from December 3–5, 2026, in Bucharest, bringing together researchers, academics, and professionals from around the world.



