The Organizing Committee of ICMarkTech 2026 – International Conference on Marketing and Technologies is pleased to announce Alexandru Dan as a Keynote Speaker for this edition.
An expert in Artificial Intelligence, Generative AI, and AI Systems Strategy, Alexandru Dan is CEO of TVL Tech and Associate Professor at the Bucharest University of Economic Studies (ASE), Romania. With over 25 years of experience at the intersection of technology, business, and innovation, he is widely recognized for transforming complex AI concepts into practical, high-impact solutions.
Throughout his career, he has led more than 40 development teams across Europe and contributed to large-scale projects for organizations such as eMAG, the European Commission, and Infor. Notably, he played a key role in scaling the eMAG Marketplace from $7 million to $1 billion in annual revenue, and in delivering enterprise systems used by companies such as Adidas, Ferrari, and the European Parliament.
As an entrepreneur, he has founded several innovative ventures, including Arcanna AI, Brainactive AI, Remote Labs, and MediMint, addressing areas such as cybersecurity, AI-driven recruitment, neuroscience-based market research, and secure medical data exchange.
He is also actively engaged in global innovation ecosystems as a mentor at NATO DIANA, the Luxembourg Startup Association, and MassChallenge, contributing to the advancement of AI adoption in both business and public sectors.
His keynote is expected to explore the transformative impact of Artificial Intelligence, with a strong focus on its practical applications in marketing, business, and the digital society.
ICMarkTech 2026 will take place from December 3–5, 2026, in Bucharest, bringing together researchers, academics, and professionals from around the world.



